Content Library Management
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Strategic Publishing Plan
Develop a strategic plan that reflects the purpose of the library, the audience, the mix of content, and the publishing channels.
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Structure Content
Implement a strategic framework to define content categories, standardize formats, streamline metadata, establish a coherent naming taxonomy, and set forth clear description protocols.
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Access and Permissions
Decide who can curate, add, update, view, download and customize content. Establish a clear governance structure to manage these permissions effectively.
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Optimal Content Volume
Strive for a smaller volume of high-quality, impactful content to effectively engage with customers.
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Content QA
Quality standards for consistency, accuracy, SEO, accessibility and compliance should always take precedence over quantity.
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Performance Metrics
Evaluate which content types and topics perform best. Focus on creating more of what’s effective and less of what is not.
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Review Process
Engage in a systematic review cycle to refresh stale content, phase out dormant material, and methodically archive historical records for continuous relevance and efficiency.
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Backup and Recovery
Ensure the safety and integrity of your digital assets by implementing a robust backup and recovery strategy.
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Promote Content
Maximize visibility and engagement by promoting your pages and content across all accessible channels so your valuable information is seen.